Dive into the world of invention with practical insights from an experienced inventor. Learn the essentials of turning ideas into reality, based on real-world experiences and lessons learned. Perfect for aspiring creators seeking a grounded guide to innovation.
Companies always want a margin of at least 50 percent. You need to have a good grasp of the percentage of the retail price the company receives to address this issue. Understand and leverage these 4 main deal-making factors for your potential partners.
Even in winning categories, some products are better than others. Here are some ways to help you to a winning formula. These principles apply across the board—whether you are looking to produce your own product, license it to a manufacturer, or strike a joint venture deal of some kind.