The Path to Easy Sales
Before investing too much money in an invention, it pays to consider how easy it will be to sell. Let’s look at this from two major themes—priorities for customers, and your ability to get and retain them through entry points.
Before investing too much money in an invention, it pays to consider how easy it will be to sell. Let’s look at this from two major themes—priorities for customers, and your ability to get and retain them through entry points.
You must have a sell sheet to license your invention. Or, if you intend to produce rather than licensing, you’ll have to convince skeptical catalogers, internet sellers and distributors they can make a profit marketing your product.